In Progress

Scaling to $1M ARR

Optimize retention

Churn is the rate customers cancel. High churn means a leaky bucket—no amount of new customers will get you to $1M ARR. Personalize onboarding with personal videos/emails. Identify the 'aha moment' when users realize value and get them there fast. Ask churned customers why—often they just didn't know about a feature.

You must separate your personal money from your business money. If you mix them, a court can pierce the corporate veil and take your personal savings if your business is sued.

For international founders, traditional banks (Chase, BoA) often require you to walk into a branch in person.
Use "Neobanks" like Mercury or Relay. They are built for startups and allow you to open an account online from anywhere using your EIN (Employer Identification Number) and your passport.
You cannot open a bank account until your company is registered with the state and you have your EIN letter from the IRS.

Free Resource: 7 BEST Bank Accounts for Small Businesses

Resources

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